Digital First?

Horses for courses?

There’s a lot of debate in government circles about the long term role of the contact center as ‘digital first’ strategies take hold.

In this video, Stephen Morgan of Squiz and David Moody of Verint discuss what multi-channel and digital first mean in the context of city government.

One of the conclusions is that a one-size-fits-all approach is unlikely to work. It’s more a matter of horses for courses.

 

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About the Author

Jeffrey Peel
Editor, Citizen20Series and MD, Quadriga Consulting.I am responsible for all site content and have overall responsibility for site editorial, as well as site membership.